0%
Atelier
Stall Tannenhof

Stall Tannenhof

Well-being for horse and rider

Client
Stall Tannenhof
Industries
Equestrian
Services
Photography
Web Design
Development
Date
2016
Location
Germany Wedel / Hamburg

A refined digital presence for a classical dressage stable near Hamburg

Stall Tannenhof is a dressage stable set in green, wooded surroundings near Hamburg, in the Wedel area. Built up over several decades into a classical facility, it trains dressage horses from basic level through to Grand Prix, with horse welfare as its stated first principle.

The grounds bring every function together as a single, coherent whole — indoor and all-weather arenas, forty-six boxes, horse walker, aqua-trainer and an 800-metre gallop track — set within the surrounding nature and with direct access to the Klövensteen forest bridle paths.

The work

Following an on-location photo shoot across the estate, translated the facility into a web presence built specifically for the screen — pacing the imagery, structuring the facilities clearly, and letting the setting and the architecture speak without embellishment.

The benefits

A web presence that reflects the standing of the stable rather than diluting it: image-led, cleanly organised and true to the place. Visitors read the quality of the facility at a glance, and the photography does double duty across the site and beyond — a consistent visual identity the stable can carry forward.

Stall Tannenhof website intro
Stall Tannenhof website
Stall Tannenhof website
Stall Tannenhof website
Next project
USPRE
USA, FL | Art directionGraphic Design